SPORTSBET CHRIST THE REDEEMER

How do you get the world talking about the worlds biggest event, the Football World Cup and your brand without being a major sponsor?

Sportsbet took to the skies in one of the biggest hot air balloons ever seen, and not just any balloon……. they took to the skies of Melbourne, Australia in the biggest replica of Brazil’s famed Christ the Redeemer the world has ever seen!

And it certainly got the attention of not only Australians, but with extended news coverage around the world, it had everyone talking about Sportsbet.

EYE BALL TRACKING

000000
Potential Eyeballs (population)
00000
Average Vehicle Traffic
14
Cities / Suburbs
200km
Total Flights / Distance
3 Hours
Est. Flight Time
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