TARGET TOY DROP

Toys falling from the skies….. its every childs dream!

BBA was able to bring it to life for Targets mid-year toy sale campaign.

Flying families in from all over the country and leveraging it with live TV coverage on channel sevens Morning Show, BBA and Target teamed up to make every childs dream come true.

Utilising helicopters and branded parachutes, toys fell from the skies much to the delight of everyone, especially the lucky competition winners who collected all the toys as prizes.